Some marketing gurus are suggesting that it is now essential for your social media profiles to be optimised to improve search engine position. Whether this is true, or not, remains to be seen. However, many realise that they may ignore the social media phenomenon at their peril. Here are just a few tips to get more out of twitter for your business.
1. Use an abbreviation of your company name. Consider combining this with a keyword or two for an SEO-friendly Twitter username.
2. Use your actual full website URL/domain name in your Twitter profile URL section to build trust in those visiting your profile.
3. Use keywords in all your tweets to improve search engine position.
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